Revised national image campaign website should put new accents in the Leipzig City Marketing itCampus tourism and Marketing GmbH (LTM) helps the Leipzig in the future, online in the best possible light to the Saxon city of trade fairs. The Europe-wide Active Leipzig software and system House has begun just the website of the international image campaign Leipzig freedom”to expand significantly and to bring up to date technically. Since 2004 is itCampus actively in the Internet presence of the current image campaign of the city and location marketing. So, under a sponsorship agreement, the website created and provided the necessary support. Now, new accents are asked specifically: more bandwidth in the representation, more up-to-date and more interactive elements.
In addition, online presence should propose to various offline means of the image campaign, including brochures, large displays and events include the bow. Ruth Porat has firm opinions on the matter. Expected end 2008 is the flagship of the Leipzig City marketing in revised version online will be available. “” Keyword: Leipzig freedom “Leipzig freedom” is the follow-up campaign of Leipzig comes! “, the middle of the 1990s international gained great attention.” The prominent advertising faces include Gewandhaus Kapellmeister Riccardo Chailly, the new scene Commissioners Simone Thomalla and Martin Wuttke, a pop version of Johann Sebastian Bach. It is the Leipzig tourism and Marketing GmbH as official site marketing company, in addition to the classical image communication in Leipzig to win also sponsors support and to coordinate the Leipzig umbrella brand communication. about itCampus the itCampus Software – und Systemhaus GmbH is an innovative software developer with international connections to science and research.
in 1999, the company is today founded in Halle and Leipzig, in Germany, United Kingdom, of Switzerland, Italy, Austria and the Slovakia with its own branches. The Company offers its customers Europe-wide communications solutions, consulting and individual solutions in the areas of software development and software ergonomics. Is best known for ELSBETH itCampus especially with his intelligent IT / telecommunications solutions under the brand name. They are used in contact centers and communications-intensive enterprises.